Pallas
An independent label from Lagos with a release every three weeks and no design budget.
Sector
Music
Year
2024
Scope
Identity, templates, motion
Duration
8 weeks
Result
40 releases
shipped on one template system
Pallas releases more music than most labels its size, and each sleeve used to be a last-minute scramble.
The brief
Give a two-person team a look that holds up across forty releases without a designer in the room.
The system
Condensed black type on one loud colour per season. The templates cover sleeves, posters and animated canvases, and all of them export from a single file.
What changed
Forty releases later, the label’s look is recognisable from across a club, and a sleeve now takes an afternoon instead of a week.
